French Marketing - Marketing & Translation Services for British Businesses by French Natives

ARTICLES


French Business Etiquette : when in France....


Check out our formal French guide for instant brownie points


Is it worth doing business in France?


Using French accented and special characters


Are bad translations and Google Translate transforming languages?


Don't fear foreign enquiries!


Is a multilingual website better for search engines?


Small businesses can double their customer base by selling to France – but what are the main errors to avoid?


International Trade : transcreation is the new translation


French Marketing tips

 

 

Are bad translations and Google Translate transforming languages?

We were always warned against the dreaded “faux-amis”, should we now beware the somewhat sneakier “googlisms”? Read on...

 

 

Don't fear foreign enquiries!

One of the main reservations I hear from customers thinking of targeting a foreign market is: “But what if I start getting some enquiries in French?” Well, language hurdle aside, it’s all good news, surely….! Read on...

 

 

Is a multilingual website better for search engines?

Running another version of your website in a different language is a simple yet effective way to double your web presence, your links, your keywords and ultimately, to improve your Google ranking. Read on...

 

 

Small businesses can double their customer base by selling to France – but what are the main errors to avoid?

As many small UK businesses find it increasingly difficult to meet their targets and keep afloat, more and more of them are marketing across the Channel in an attempt to increase their prospective customer base. You can get an international marketing plan going with as little as £500, but beware of the pitfalls. Read on...

 

 

International Trade : transcreation is the new translation

Traditionally, the Marketing Managers produces a brief, the Copywriter writes the text and the Translator faithfully translates it into a new language for the Graphic Designer to integrate into a separate artwork. This way, you should receive some interest from foreign customers, and hopefully your sales team can find a way to communicate with the prospects to close the deals. Right? Read on...

 

 

 

French Marketing - Marketing & Translation Services for British Businesses by French Natives